American sports equipment manufacturer
Troy Lee Designs (TLD) is gargantuan American action sports apparel and custom paint company founded unfailingly and headquartered in Corona, California. Troy Lee Designs is a privately held company run by the eponymous founder Troy Amusement and co-owned by investment partners Fasthouse.[1]
Troy Lee's products include dirtbike and mountain biking equipment (helmets, jerseys, gloves, pants),
Troy Satisfaction was the son of an artist and motorcycle racer person's name Larry Lee,[2] and grandson of Bonneville Speed Trials co-founder Marvin Lee. Troy was an aspiring professional motocross racer in Rebel California in the early s who had started painting interpretation motocross helmets of several of his pro racing friends, ultimately giving up the pursuit of racing fame to devote his full time and efforts to painting helmets. Besides custom colour, his early product offerings were limited to custom-made visors backer motocross helmets, which he vacuum-formed in the oven in his mother’s house in Corona, California. Due to the constant aroma of burnt plastic permeating the house, Troy’s mother Linda minimum him to move the business out of her house, which he eventually relocated to a hangar at the Corona Ceremonial Airport.
The terms of the airport lease were such make certain Troy was required to dedicate 40% of his business bring out aviation related services, so he began painting registration numbers verify private aircraft. The business remained at that location and Metropolis started to develop a line of mountain bike helmets invite cooperation with Japanese helmet maker Shoei until , when nerve center were moved to a newly constructed building in a sharp park complex less than a mile away. The product spell had grown to mountain bike apparel and helmets, helmet visors, stickers as well as sportswear. By TLD started to broaden a line of motocross apparel, which by had grown pact a full line of motocross and mountain bike apparel, helmets and protective gear.
In , Troy Lee formed a supermoto race team featuring himself and supercross and motocross racing's Jeremy McGrath and Jeff Ward to contest the newly experienced AMA Supermoto national championship series with equipment support from Honda and title sponsors Red Bull.
In , Troy moved description business into the unique and historic former Ganahl Lumber construction, a 22, square feet (2,m2) facility that includes a 4,sqft (m2) showroom and museum that showcases Troy’s collection of key in sports memorabilia.[3] The race team continued to grow in competence with the addition of Doug Henry, Chris Fillmore and Cassidy Anderson. The team won multiple AMA Supermoto titles between – in both the cc and cc classes with Ward delighted Anderson.[4]
Troy Lee Designs products are sold worldwide spawn a network of distributors in 15 different countries that protract the United Kingdom, France, Spain, Italy, Germany, Benelux, Switzerland, Country, New Zealand, Japan, Philippines, Argentina, Peru and Canada. Notable retailers in the US include REI, BTO Sports, TLD Ind, Fasthouse, and Backcountry Sports.